Customer Satisfaction Concerning Travancore Ti- Tanium Products Limited
Main Article Content
Abstract
ABSTRACT:
Purpose: The objective is to study and analyze customer satisfaction with Travancore Titanium Products Limited.
Theoretical framework: It is a gauge of how well a company’s goods and services meet or exceed the expectations of its clients.
Design/methodology/approach: Customer appiness is considered customer satisfaction level was nvestigated by a questionnaire survey.
Findings: Appropriate statistical techniques, such as nova and Garrett Ranking Techniques, were utilized to analyze the collected data.
Research, Practical & Social implications: Customer Satisfaction Index (CSI) is calculated based on the data obtained through the survey.
Originality/value: The value of the study involves the parameter Price, Quality, Payment Terms, Customer Care Service, Technical support, Prompt and reliable delivery, Brand Image, and Availability.